This is our phrase for 2019.

Rex Maughn the founder of Forever Living has always been encouraging and forward thinking. The new look of Forever Aloe Vera Gel is a great example. When Forever decided to reinvent the packaging of a flagship product they knew it would be a major change . The original packaging had been used for decades, so they realised some dedicated customers and business owners might be unsure about the switch.

Everyone involved in the project knew it was an adventurous move and the right thing to do for such an important product. It allowed them to add more layers of protection, aseptically produce Forever Aloe Vera Gel with no preservatives and increase nutrient absorption dramatically. The bold, modern look and 100% recyclable material helped draw new attention, reinvigorate the brand and push us forward as an innovative, forward thinking company.

If you are on the fence about exploring a new opportunity, Iā€™d like to encourage you to make a bold move in 2019. Face the unknown and embark on a new adventure with courage and fortitude, be resolute throughout the year.

Where will you be in 2020?

Aloe Vera Gel 99.7%

Aloe Vera Gel 99.7%

Kate Bickford